KORENG

SERVICE 05 — SEARCH ADS · PR

Ad budget spent with strategy,
trust built through the press

Search results also have an ad area and a news area. NVPLAN designs the efficiency of search ads and the credibility of press coverage together.

Search ads: operation, not setup, decides the outcome

On the same budget, results can differ severalfold depending on keyword structure, bidding strategy, and creative quality. NVPLAN runs Naver, Google, and Kakao ads measured not by cost per click but by cost per inquiry.

  • Keyword structure design: we rebuild campaigns and ad groups around conversion potential.
  • Creative optimization: we test and refine titles and descriptions that earn the click.
  • Budget allocation: we concentrate budget on proven keywords and cut off the wasteful ones.
  • Transparent settlement: we disclose the ad spend records exactly as they are.

Press coverage builds brand credibility

When someone searches your brand name, whether or not news articles appear alongside the results makes a real difference in the trust customers feel. We turn your openings, product launches, awards, and campaigns into press releases, distribute them to the media, and fill the news area of the search results.

Run ads and press coverage together and the first screen of search shows ads, news, cafe posts, and blog posts at the same time. Whichever area a customer clicks, your brand appears. That is what a complete integrated-search strategy looks like.

How we work

  1. Account diagnosis: we analyze your existing ad account's structure and waste points for free.
  2. Strategy proposal: we propose keyword structure, budget allocation, and a press plan in writing.
  3. Operation and distribution: we manage the ads continuously and write and distribute press releases.
  4. Monthly reports: we report impressions, clicks, conversions, and spend records transparently.
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Is your ad budget leaking somewhere?
We'll diagnose it for free

If you already run an ad account, we start with a structure diagnosis; if you are just starting, we begin with budget design.

Request a free diagnosis